For Medium to Coarse Waves, Curls, and Coils

Styling Cream

Touchable Moisturizing Definer

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20% Off with code DEVABFF20

KICK YOUR STYLE UP A KNOTCH

Get totally touchable style. This rich cream with a hydra-definition blend provides medium to coarse curls with shape, frizz control, and a no-crunch finish.

 

Styling Cream 101

 

how to use

Distribute through soaking wet curls. Scrunch upward for definition or smooth downward to tame. Do not rinse. Style as usual.

 
Derm Co-Developed Logo

Dermatologist Co-Developed

Our formulas are dermatologist co-developed, backed by science and stylist approved for curls.
 
Styling Cream bottle with goop

Only The Good Stuff

Everything your curls need, and nothing they don't. Because we know curls.

Dermatologist-Co-Developed Dermatologist Co-Developed Icon

Dermatologist Co-Developed

Sulfate-Free SLS/SLES Sulfate Free Icon

SLS/SLES Sulfate Free

Silicone-Free Silicone-Free Icon

Silicone-Free

Paraben-Free Paraben-Free Icon

Paraben-Free

Gluten-Free Gluten-Free Icon

Gluten-Free

Cruelty-Free Cruelty-Free Icon

Cruelty-Free

Phthalate Phthalate Icon

Phthalate-Free

Ingredients for Styling Cream

 

Before and After

 

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curly community reviews

4.6

4.6 star rating

4.6 star rating 57 Reviews
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Verified Reviewer
0.0 star rating
10/18/21
Review by Anonymous User
A
Adam D.
Verified Buyer
1.0 star rating
09/14/21
No longer gender neutral and now smelly
Review by Adam D. on 14 Sep 2021 review stating No longer gender neutral and now smelly
Whoever was the mastermind behind adding the new fragrance to all of the Deva Curl products should be fired. It’s such a step backwards for such a forward thinking company. This and One Condition original *were* two of my favorite products. They worked wonders for my hair and I really appreciated the inclusive, unisex/gender neutral marketing and that the products were very neutral on the nose and void of any strong scents (which usually bother my nose) or typical perfumey notes found in many hair products targeting women. That all changed with the latest package/formula update and I’m crushed and disappointed. I will no longer use the products because not only do they now have a strong perfume smell, which if it was good smell, I could probably get used to, but it’s not even a good perfume smell, it’s somewhat chemically and fake floral and stings my nose. The addition of fragrance seems like a selling out to typical hair/cosmetic product marketing tactics and alienating a core loyal customer base. This product spoke for itself and didn’t need a scent and was unique and loved specifically because it didn’t have one.
E
Erika C.
Verified Buyer
5.0 star rating
09/09/21
Love this product
Review by Erika C. on 9 Sep 2021 review stating Love this product
Lots of Compliments about my hair!!! Thanks to this product.
H
Heather W.
Verified Buyer
4.0 star rating
09/06/21
Keep getting compliments!
Review by Heather W. on 6 Sep 2021 review stating Keep getting compliments!
It's almost embarrassing...since I've been using this, people keep complimenting me on my curls. This curl cream gives me beautiful tendrils that last. I might actually need a lighter product, as this is a tad on the heavy side. But for now, it's great!
P
Pamela B.
Verified Buyer
5.0 star rating
08/10/21
Love it
Review by Pamela B. on 10 Aug 2021 review stating Love it
Love the styling cream and use it every time after shampoo and conditioner.
A
Amanda K.
Verified Buyer
3.0 star rating
07/30/21
not as good as previous
Review by Amanda K. on 30 Jul 2021 review stating not as good as previous
not as good as previous formulation