Why You Need It
Finish your look with two things curls love most: moisture and shine. This nourishing formula with olive oil provides lightweight hold and much-needed moisture to styled curls, helping to fight frizz and revive bounce, softness and shine.
“Set It Free is great because it can be used on both wet or dry curls. Use on wet curls to provide a moisture base before applying gel or spray a little on curls that are starting to frizz. When using on dry hair, spray in your hand and apply to curls for added moisture, softness, hold and shine.”
Pair It With
We know that curl and scalp health require expertise grounded in science.
This label verifies that our products are dermatologist tested and confirmed to be non-irritating.
set it free 101
Set It Free is formulated to add moisture, shine and hold to finish your look. DevaFresh refreshes curls and scalp, and fights odor between wash days. It’s great for on-the-go use (post-workout, traveling) and protective styles. Mist-er Right is great when you need lightweight moisture to refresh dry curls.
Set It Free has a lemon and lime zest scent that is fresh, bright and energetic.
Our products have always been dermatologist tested, but the new label is just a little reminder so you can continue to feel confident using our products on your curls!
The new label confirms that our products have been carefully formulated and tested by an independent third party lab, and the results have been reviewed by an independent dermatologist. This process and label verifies our products do not cause irritation and that they are formulated WITHOUT SLS/SLES Sulfates, paraben and silicones as ingredients.
how to use
Spray on to set your curls and seal in moisture and shine.
Key Ingredients for Set It Free
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Verified Reviewer0.0 star rating
Review by Anonymous User
Verified Reviewer5.0 star rating
A must, especially when it's humid
Review by Jessica on 16 Oct 2020 review stating A must, especially when it's humid
It's out of stock :( I hope not for long. I spray this on my hair before using light defining gel. I also use it for touch-ups when needed. I have very curly fine hair. Many products are too heavy. This is perfect for my hair type.
Verified Buyer5.0 star rating
I use this a lot
Review by Laurie on 13 Apr 2020 review stating I use this a lot
After I dry my hair it gets a little frizzy so I spray a little Set It Free on and scrunch it in and just like that my curls look great! Sometimes I just spray some on to perk my curls up when they are a little flat.
Verified Reviewer1.0 star rating
Review by Monique on 11 Apr 2020 review stating Doesn't work
This product is awful.
Verified Buyer5.0 star rating
I love the way Set
Review by Patty W. on 8 Apr 2020 review stating I love the way Set
I love the way Set It Free helps hold the defined curls without the crunch. Stay soft and smells wonderful.
Verified Buyer3.0 star rating
Didn't work very well for me
Review by Kathleen A. on 13 Jan 2020 review stating Didn't work very well for me
I purchased this item, hoping it would help control the frizz and dryness of my hair, between washes and co-washes. My hair always looks great right after washing, conditioning and styling with my deva products. I just can't find the right product to spray on my hair on non wash days to moisturize it and control the frizz very well. The deva fresh made it sticky and this product didn't do much at all to refresh and renew my washed day curls. I guess I'll have to keep searching for my go to product!