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ALL WE DO IS CURLS

Live your curls: Your way, with confidence. Backed by science, dermatologist co-developed, stylist tested.

 

Testimonials

No-Poo Original bottle over goop with benefit callout: Rich moisture preserving blend hydrates curls.

Favorite for years! This is my only shampoo. My hairstylist compliments my 60+ year old hair! It is healthy and stays looking full with body, minimal frizz! Love it!

5 Star Review — Elizabeth W.

Product: 

No-Poo® Original

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SuperCream bottle over goop with benefit callout:  Multi-tasking, ultra-rich cream provides smoothness, shape, shine and frizz control.

Super! I love this cream. It is super moisturizing and really keeps frizz in check. My curls stay formed. And, it smells nice and light. What more could you want?!

5 Star Review — Laura P.

Featured Product: 

SuperCream

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Ultra Defining Gel bottle with goop and benefit callout: Strong curl-locking blend provides definition.

I used to stay away from gel because the crunchy wet look was not me but this gel, when used properly, leaves my curls defined and SOFT! I assume it's witchcraft because it's just that good.

5 Star Review — Linda B

Product: 

Ultra Defining Gel

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MIST OF WONDERS™ LEAVE-IN bottle with goop and benefit callout: 12-in-1 curl benefits that prep, prime + protect.

Since first discovering Deva, there has not been a product that is more needed and does exactly what it claims than this miracle in a bottle. Loving my hair!

5 Star Review — Rhonda P.

Product: 

Mist of Wonders™ Leave-in

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CurlBond™ Conditioner over goop with benefit callout text: Re-coils and repairs curls.

WOW is all I can say!! My 3b/c hair loves this stuff!!!! My curls are much more defined and virtually frizz free!! I'm extremely pleased and impressed with the whole CurlBond line...give it a try!!

5 Star Review — Julie

Product: 

CurlBond™ Conditioner

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Everything your curls need and nothing they don’t.

Our latest innovations for curl care and styling.

Our goal is to be an accomplice for all people with curly and natural hair.

 

Only at DevaCurl.com

 

UNDERSTANDING HAIR TEXTURE

Determining your hair texture is the key to finding products that will work best with your curls. It’s a term used to describe the thickness or width of each individual hair strand, better known as fine, medium, or coarse.

LEARN MORE
 

Becoming A Deva

xxModel with fine hair texture
4 stars

79 reviews

The Essential Starter Kit For Fine Texture

For Fine Waves, Curls, and Coils

$35 ($48 value)

FREE Buildup Buster on orders of $50+

xxModel with medium to coarse hair texture
4.5 stars

31 reviews

The Essential Starter Kit For Medium to Coarse Texture

For Medium to Coarse Waves, Curls, and Coils

$35 ($45 value)

FREE Buildup Buster on orders of $50+

xxModel with coarse hair texture
4.5 stars

25 reviews

The Essential Starter Kit For Coarse Texture

For Coarse Waves, Curls, and Coils

$35 ($45 value)

FREE Buildup Buster on orders of $50+

xxwoman with red curly hair smiling with her eyes closed
4 stars

42 reviews

The Essential Repair Starter Kit

For All Waves, Curls, and Coils

$35 ($47 value)

FREE Buildup Buster on orders of $50+

No-Poo® Original 12 oz BottleNo-Poo® Original Goop
4.5 stars

157 reviews

No-Poo® Original

For Medium to Coarse Waves, Curls, and Coils

$14 - $58

Custom Liters: 2 for $90

Mist Of Wonder Sprayerspraying Mist of Wonders
4 stars

77 reviews

Mist of Wonders™ Leave-in

For All Waves, Curls, and Coils

$40 - $53

FREE Buildup Buster on orders of $50+

SuperCream™ 5.1 oz BottleSuperCream™ Goop
4.5 stars

166 reviews

SuperCream™

For Medium to Coarse Waves, Curls, and Coils

$18 - $34

FREE Buildup Buster on orders of $50+

Ultra Defining Gel 12 oz BottleUltra Defining Gel Goop
3.5 stars

184 reviews

Ultra Defining Gel

For Medium to Coarse Waves, Curls, and Coils

$14 - $58

FREE Buildup Buster on orders of $50+

 
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Curl Quiz

Not sure which products are right for you? Take our Curl Quiz to refresh your curl care and styling regimen with a personalized routine & 15% OFF.

Take the quiz
 

THE DEVA 3-STEP

Style like a Deva! Our ‘Deva 3-Step’ is how we recommend you use our products for best results.

 

3-STEP FOR FINE TEXTURE

 

3- STEP FOR MEDIUM TEXTURE

 

3- STEP FOR COARSE TEXTURE

 

Deva 101