How-to:
Deva 3-Step
If you’re ready to start your DevaCurl transformation, we’re here to support you every step of the way! The Deva 3-Step shows you how to use our products for the best results.
let’s talk wavy
No matter where you are on your journey, we have everything you need to master gorgeous waves!
decoding your waves
Your wave pattern can tell a lot about what kind of care you need. Here's the lowdown on the main types of waves. Keep in mind that your waves can be somewhere in between!
very loose s-shapes
Waves with a very minimal pattern that stay close to the head (some refer to this as 2A). Tends to be straight at the crown and wavier towards the ends.
Did You Know?
This pattern of waves is not completely straight or curly and can easily become oilier at the scalp and/or dry on the ends. Use lightweight products to reduce weight.
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loose s-shapes
Waves with a relaxed s-shape (some refer to this as 2B). Tends to be straighter at the crown and wavier through the middle and ends.
Did you know?
This wavier pattern is not completely straight or curly and can be limited in body and volume. Diffuse upside down to give them a boost.
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s-shapes
This mix of wave patterns start closer to the roots and can easily tangle and suffer from frizz. Finger-detangle and then scrunch to boost definition.
Did you know?
This mix of wave patterns, start closer to the roots, and can easily tangle and also suffer from frizz. Finger detangle to help manage tangles, and scrunch to boost waves.
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Stylist Tip
"Cleansing and washing are two different things! Don’t use detergents on your hair, it’s a fine fabric."
Deva Hair 101
Simply stated, hair porosity refers to how easily your hair absorbs moisture. There are 3 levels of porosity: low, medium (or normal), and high.
Low porosity hair has a compact cuticle—which means it forms a bit of a barrier against moisture, but once it’s in there it, the barrier helps retains it.
Medium porosity hair has a slightly raised cuticle which allows more moisture to be absorbs which means it also has a more balanced rate of moisture retention.
High porosity hair has a raised cuticle which lets a lot of moisture in. It also loses moisture easily and is usually considered to be dry.
Place a few strands of clean, loose hair into a bowl of water and let sit for a few minutes. If the hair sinks to the bottom, it means it easily absorbed the water and is most likely high porosity. If the hair doesn’t absorb much water and seems to float in the middle of the bowl, it most likely has medium porosity. If the hair floats on top—you guessed it—it means it didn’t absorb any (or very little) water and it most likely has low porosity.
Hair texture (or diameter) is used to describe the thickness or width of each individual hair strand (not to be confused with density which is how much hair you have).
There are 3 basic textures: fine, medium, and coarse. To determine your hair’s texture, take a single strand and lay it flat on a white piece of paper. If it’s hard to see or feel between your fingertips and appears thin, it is fine. If it is visible and not hard to feel between your fingertips, it is medium. Coarse texture will be highly visible and easy to feel between fingertips.
Density describes how much hair per square inch is present on your scalp. There are 3 main levels of density: thin, average, and thick. To find your hair’s density, gather the front area of your hair, and pull over to the side. If the scalp is clearly or highly visible through your strands, you have thin density. If the scalp is neither clearly visible nor hard to see, you have average density. Thick density is if the scalp is not clearly visible or easy to see.
