For All Curl Types

No-Poo Blue™

Anti-Brass Zero Lather Curl Cleanser

Why You Need It

Brassy orange tones can ruin a good curl day. That’s why we worked with our Devachan colorists to develop a blue-hued cleanser (blue counteracts orange) to tone that brass while gently cleansing. The non-lathering, conditioning formula with blue lotus flower and Smart Porosity Toning Technology helps equalize porosity for long-lasting, uniform toning. It leaves curls nourished, shiny, bouncy and vibrant. Now you can forget brass and turn up the sass!

Stylist Tip

Devachan senior stylist Susan

“Keep in mind the texture is rich so be sure to spread evenly. Add a little water to help distribute it more easily through your curls and then scrub it in and scrub it out for thorough cleansing and more even toning.”

Susan, Devachan Senior Stylist

 

No-Poo Blue 101

 

how to use

To kick brass, use every 2-3 washes, alternating with your regular cleanser.

 
No-Poo Blue bottle with floral ingredients

only the good stuff

Everything your curls need, and nothing they don't. Because we know curls.

Sulfate-Free Sulfate-Free Icon

Sulfate-Free

Paraben-Free Paraben-Free Icon

Paraben-Free

Silicone-Free Silicone-Free Icon

Silicone-Free

Cruelty-Free Cruelty-Free Icon

Cruelty-Free

Gluten-Free Gluten-Free Icon

Gluten-Free

Phthalate Phthalate Icon

Phthalate-Free

 

Key Ingredients for No-Poo Blue

blue lotus flower

Blue Lotus Flower

Aids in longevity of toning

 

Before and After

 

curly community reviews

4.6

4.6 star rating

5 Reviews

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Verified Reviewer
0 star rating
05/28/20
Review by Anonymous User
D
Deborah J.
Verified Buyer
4 star rating
05/26/20
Awesome
Review by Deborah J. on 26 May 2020 review stating Awesome
Great product that definitely toned down the red in my hair after just one use and better with continued use. Love it. You do have to get used to using a blue shampoo but well worth having to rinse the shower a bit.
L
Lori M.
Verified Reviewer
4 star rating
05/26/20
Love it but need a purple version for my blonde hair
Review by Lori M. on 26 May 2020 review stating Love it but need a purple version for my blonde hair
I received a free sample with a recent order. Have tried it once so far - LOVE the fragrance and how it makes my curly hair feel! But I would like to see a purple version to maintain the blonde all over highlights in top of my “used to be” blonde hair
A
Alli F.
Verified Buyer
5 star rating
05/21/20
No-Poo Blue
Review by Alli F. on 21 May 2020 review stating No-Poo Blue
This stuff is giving my in need of a touch up blonde highlights life!!! I'm so grateful that this cleanser is able to give my quarantine hair a much needed boost! :)
J
Julia B.
Verified Buyer
5 star rating
05/21/20
Magic in a bottle
Review by Julia B. on 21 May 2020 review stating Magic in a bottle
I had a COVID-19 hair colouring disaster. Dyed my curls and they came out all wrong, then ordered a 'stripping' solution to take off the colour and go back to my natural... Ooops. I ended up looking like the Disney character from Brave.
This shampoo took my poor mangled hair in one application and turned it a glorious shade of strawberry blonde. I would love to put this on my head for 3 days straight and see what other magical effects it has!
C
Christina R.
Verified Buyer
5 star rating
05/21/20
Love it 😍
Review by Christina R. on 21 May 2020 review stating Love it 😍
I was really happy with this product.