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Texture 101
Protect, revive or reset your waves, curls, or coils with confidence.
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Get the deets on how to use our products for the best results.
Level up your curls! Find a stylist or retailer near you.
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As a global leader in curl education, we’re hair for you.
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Everything your curls need, and nothing they don't.
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Level 1 InspiredDeva Inspired Stylist
Completed our hands-on Level 1 course, featuring foundational cutting and color techniques
DevaCut
This revolutionary cutting technique was designed for all natural textures, from wavy to super curly. Hair is sculpted curl-by-curl, while dry, in its natural state. This service includes a transformation service.
DevaCurl Transformation
From wavy to super curly, the beauty of this service is the customized design for every client. This luxurious process begins with a healthy botanical cleanse and condition, followed by a styling and coaching session for at-home curl care.
Level 1 InspiredCompleted our hands-on Level 1 course, featuring foundational cutting and color techniques
ServicesDevaCutDevaCurl Transformation
Service Received: DevaCut
Not sure why someone gave them a one star. I love this place. Everyone there does curly hair. Matthew is so nice. I loved I’m cut. Only writing this cuz they do not Deserve a one star.
Stylist had no clue what she was doing. It was a dry cut but then she used salon products that I’m sure were not deva approved. She hacked off soooo much hair. 2 months later and I am still devastated with the amount of hair that was hacked off. My precious curls that I’ve been so diligently working on for over a year. She also used a HOT diffuser and claimed that the product she was using was the best and that she had just used it that day. Her hair couldn’t have had any less curl. So frustrating to expect a curl trained stylist only to overpay for a disasterous hair slaying.
This wasn’t a Deva Cut. It was an expensive “curly” cut. She did cut it dry but she didn’t use any Deva products. She didn’t give me any layers so I had a triangle cut. I ended up going back and asking to fix it. And she did. But my hair is already gone. Next time I’ll drive to Grand Forks for a level two stylist. In like three years when my hair grows out. Not only did I get an awful hair cut - I paid a ton for an awful hair cut.