Curl Quiz, Plus Score 20% Off

For a limited time only, take our curl quiz and receive 20% off your new game-changing personalized routine.

 

DERMATOLOGIST CO-DEVELOPED

Our formulas are Dermatologist Co-Developed & Stylist Approved because we are dedicated more than ever to being your go-to expert on the care and style of your waves, curls, and coils.

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It all started in the salon

Our NYC salons are where it all began in 1994. We’ve been dedicated to keeping your curls on their A-game ever since — starting with our signature DevaCut.

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Love Freebies?

Deeply nourish & repair with this FREE CurlBond™ Mask mini on $50

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DevaCurl Products

Curl Quiz, Plus Score 20% Off

For a limited time only, take our curl quiz and receive 20% off your new game-changing personalized routine.

Take The Quiz
 
goop and bottle

The New Deva

Fresh look, new formulas, who’s this? Scientifically-rooted, Dermatologist Co-Developed, and Stylist-Approved, many of our formulas now have upgraded technology with added benefits to support Curl Flexibility™.

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