MAP Product List

US Product Price List

Item # US Part Number US UPC US Title US MSRP US MAP Start Date US Map ExpirationDate
1 10203 815934020143 DevaCurl No-Poo Decadence 3oz $ 10.00 On-Going On-Going
2 1005 852372004977 DevaCurl No-Poo Decadence 12oz $ 22.00 On-Going On-Going
3 1006 852372004984 DevaCurl No-Poo Decadence 32oz $ 44.00 On-Going On-Going
4 10103 850963006898 DevaCurl No-Poo 3 oz $ 10.00 On-Going On-Going
5 10112 850963006232 DevaCurl No-Poo 12oz $ 22.00 On-Going On-Going
6 10132 850963006263 DevaCurl No-Poo 32oz $ 44.00 On-Going On-Going
7 11112 850963006249 DevaCurl Low-Poo 12oz $ 22.00 On-Going On-Going
8 11132 850963006270 DevaCurl Low-Poo 32oz $ 44.00 On-Going On-Going
9 11203 815934020464 DevaCurl Low-Poo Delight 3 oz $ 10.00 On-Going On-Going
10 11212 850963006195 DevaCurl Low-Poo Delight 12 oz $ 22.00 On-Going On-Going
11 11232 850963006201 DevaCurl Low-Poo Delight 32 oz $ 44.00 On-Going On-Going
12 22203 815934020150 DevaCurl One Condition Decadence 3oz $ 10.00 On-Going On-Going
13 1203 850963006010 DevaCurl One Condition Decadence 12oz $ 22.00 On-Going On-Going
14 1204 850963006027 DevaCurl One Condition Decadence 32oz $ 44.00 On-Going On-Going
15 22103 850963006904 DevaCurl One Condition 3 oz $ 10.00 On-Going On-Going
16 22112 850963006256 DevaCurl One Condition 12oz $ 22.00 On-Going On-Going
17 22132 850963006287 DevaCurl One Condition 32oz $ 44.00 On-Going On-Going
18 22303 815934020471 DevaCurl One Condition Delight 3 oz $ 10.00 On-Going On-Going
19 22312 850963006171 DevaCurl One Condition Delight 12 oz $ 22.00 On-Going On-Going
20 22332 850963006188 DevaCurl One Condition Delight 32 oz $ 44.00 On-Going On-Going
21 28108 850963006294 DevaCurl Heaven in Hair 8oz $ 28.00 On-Going On-Going
22 28116 850963006300 DevaCurl Heaven in Hair 16oz $ 44.00 On-Going On-Going
23 3500 852372004786 Kit for All Curl Kind $ 30.00 On-Going On-Going
24 3505-2 850963006317 How to Quit Shampoo:Cleanse & Condition Kit $ 35.00 On-Going On-Going
25 43103 850963006652 DevaCurl Light Defining Gel 3 oz $ 10.00 On-Going On-Going
26 43112 850963006676 DevaCurl Light Defining Gel 12oz $ 22.00 On-Going On-Going
27 43132 850963006683 DevaCurl Light Defining Gel 32oz $ 44.00 On-Going On-Going
28 43203 850963006706 DevaCurl Ultra Defining Gel 3oz $ 10.00 On-Going On-Going
29 43212 850963006720 DevaCurl Ultra Defining Gel 12oz $ 22.00 On-Going On-Going
30 43232 850963006737 DevaCurl Ultra Defining Gel 32oz $ 44.00 On-Going On-Going
31 43338 850963006836 DevaCurl Beautiful Mess 3.8oz $ 20.00 On-Going On-Going
32 43403 850963006447 DevaCurl Styling Cream 3oz - cap $ 18.00 On-Going On-Going
33 43551 850963006799 DevaCurl Styling Cream 5.1oz $ 26.00 On-Going On-Going
34 1902 852372004960 DevaCurl SuperCream 5.1oz $ 28.00 On-Going On-Going
35 43515 815934020174 SuperCream 1.5oz (saleable) $ 12.00 On-Going On-Going
36 43503 850963006348 SuperCream 3oz $ 20.00 On-Going On-Going
37 43612 850963006805 DevaCare Arc AnGEL12oz $ 22.00 On-Going On-Going
38 43632 850963006812 DevaCare Arc AnGEL 32oz $ 44.00 On-Going On-Going
39 45106 850963006768 DevaCurl B'Leave-In 6oz $ 20.00 On-Going On-Going
40 45116 850963006775 DevaCurl B'Leave-In 16oz $ 40.00 On-Going On-Going
41 45275 850963006850 DevaCurl Frizz-Free Volumizing Foam 7.5oz $ 26.00 On-Going On-Going
42 45308 850963006690 DevaCurl Curl Maker 8oz $ 22.00 On-Going On-Going
43 45405 850963006928 Wave Maker 5oz $ 26.00 On-Going On-Going
44 46103 850963006744 DevaCurl Set It Free 3oz $ 14.00 On-Going On-Going
45 46106 850963006751 DevaCurl Set It Free 6oz $ 22.00 On-Going On-Going
46 46217 850963006843 DevaCurl MirrorCurls Shine Serum 1.7oz $ 25.00 On-Going On-Going
47 46310 850963006874 DevaCurl Hairspray 10oz- US $ 25.00 On-Going On-Going
48 47212 850963006829 DevaCurl Mist-er Right 12oz $ 20.00 On-Going On-Going
49 47308 850963006867 DevaCurl No Comb Detangling Spray 8oz $ 20.00 On-Going On-Going
50 3303 850963006058 DevaClips - 8 pack $ 14.00 On-Going On-Going
51 6020 850963006430 DevaCurl DevaFuser Enhanced $ 50.00 On-Going On-Going
52 6250 852372004885 DevaCurl Dryer $ 159.00 On-Going On-Going
53 8003 852372004816 DevaTowel - Microfiber, Gray $ 20.00 On-Going On-Going
54 8010 859413000844 DevaCurl DevaGloves $ 20.00 On-Going On-Going
55 68208 815934020594 Buildup Buster 8oz $ 28.00 On-Going On-Going
56 68232 850963006607 Buildup Buster 32oz $ 84.00 On-Going On-Going
57 68308 815934020600 Deep Sea Repair Mask 8oz $ 36.00 On-Going On-Going
58 68317 850963006614 Deep Sea Repair Mask 17.75oz $ 64.00 On-Going On-Going
59 68408 815934020815 Melt Into Moisture Mask 8oz $ 36.00 On-Going On-Going
60 68417 815934020808 Melt Into Moisture Mask 17.75oz $ 64.00 On-Going On-Going
61 9168 815934021089 2018 New Year Liter Duo-Super Pumped-Wavy $ 88.00 11/15/17 5/1/18
62 9169 815934021096 2018 New Year Liter Duo-Super Pumped-Curly $ 88.00 11/15/17 5/1/18
63 9170 815934021102 2018 New Year Liter Duo-Super Pumped-Super Curly $ 88.00 11/15/17 5/1/18
64 9175 815934021416 2018 Spring Kit- How To Quit Shampoo-Wavy $ 42.00 1/15/18 7/1/18
65 9176 815934021430 2018 Spring Kit- How To Quit Shampoo-Super Curly $ 42.00 1/15/18 7/1/18
66 9177 815934021454 2018 Mini Treatment Kit $ 20.00 2/15/18 8/1/18
67 9149 815934020518 Mini Transformation Kit-Wavy $ 12.00 2/15/17 On-Going
68 9150 815934020525 Mini Transformation Kit-Curly $ 12.00 2/15/17 On-Going
69 9151 815934020532 Mini Transformation Kit-Super Curly $ 12.00 2/15/17 On-Going
70 9165 815934021058 2017 Summer Liter Duo-Dream Big-Wavy $ 88.00 5/15/17 12/31/17
71 9166 815934021065 2017 Summer Liter Duo-Dream Big-Curly $ 88.00 5/15/17 12/31/17
72 9167 815934021072 2017 Summer Liter Duo-Dream Big-Super Curly $ 88.00 5/15/17 12/31/17
73 9161 815934020976 2017 Holiday-Miracle Workers-Wavy $ 48.00 8/15/17 12/31/17
74 9162 815934020990 2017 Holiday-Miracle Workers-Curly $ 48.00 8/15/17 12/31/17
75 9163 815934021010 2017 Holiday-Miracle Workers-Super Curly $ 48.00 8/15/17 12/31/17
76 9164 815934021034 2017 Holiday Tool Kit $ 159.00 8/15/17 12/31/17
77 22608 815934021515 Decadence Leave-In 8oz $ 26.00 4/15/18 On-Going
78 43708 815934022048 Super Stretch 8oz $ 28.00 7/15/18 On-Going
79 68512 815934021539 DevaCurl Wash Day Wonder 12oz $ 28.00 2/19/18 On-Going
80 68532 815934021522 DevaCurl Wash Day Wonder 32oz $ 60.00 2/19/18 On-Going
81 9152 815934020549 2017 Spring Kit- Bombshell Waves $ 42.00 1/15/17 12/31/17
82 9153 815934020563 2017 Spring Kit- Super Curly Moisture Oasis $ 42.00 1/15/17 12/31/17

Canada Product Price List

Item # Canada Part Number Canada UPC Canada Title Canada MSRP Canada MAP Start Date Canada MAP Expiration Date
1 10203 815934020143 DevaCurl No-Poo Decadence 3oz $14.00 On-Going On-Going
2 1005 852372004977 DevaCurl No-Poo Decadence 12oz $30.00 On-Going On-Going
3 1006 852372004984 DevaCurl No-Poo Decadence 32oz $60.00 On-Going On-Going
4 10103 850963006898 DevaCurl No-Poo 3 oz $14.00 On-Going On-Going
5 10112 850963006232 DevaCurl No-Poo 12oz $30.00 On-Going On-Going
6 10132 850963006263 DevaCurl No-Poo 32oz $60.00 On-Going On-Going
7 11112 850963006249 DevaCurl Low-Poo 12oz $30.00 On-Going On-Going
8 11132 850963006270 DevaCurl Low-Poo 32oz $60.00 On-Going On-Going
9 11203 815934020464 DevaCurl Low-Poo Delight 3 oz $14.00 On-Going On-Going
10 11212 850963006195 DevaCurl Low-Poo Delight 12 oz $30.00 On-Going On-Going
11 11232 850963006201 DevaCurl Low-Poo Delight 32 oz $60.00 On-Going On-Going
12 22203 815934020150 DevaCurl One Condition Decadence 3oz $14.00 On-Going On-Going
13 1203 850963006010 DevaCurl One Condition Decadence 12oz $30.00 On-Going On-Going
14 1204 850963006027 DevaCurl One Condition Decadence 32oz $60.00 On-Going On-Going
15 22103 850963006904 DevaCurl One Condition 3 oz $14.00 On-Going On-Going
16 22112 850963006256 DevaCurl One Condition 12oz $30.00 On-Going On-Going
17 22132 850963006287 DevaCurl One Condition 32oz $60.00 On-Going On-Going
18 22303 815934020471 DevaCurl One Condition Delight 3 oz $14.00 On-Going On-Going
19 22312 850963006171 DevaCurl One Condition Delight 12 oz $30.00 On-Going On-Going
20 22332 850963006188 DevaCurl One Condition Delight 32 oz $60.00 On-Going On-Going
21 28108 850963006294 DevaCurl Heaven in Hair 8oz $38.00 On-Going On-Going
22 28116 850963006300 DevaCurl Heaven in Hair 16oz $60.00 On-Going On-Going
23 3500 852372004786 Kit for All Curl Kind $41.00 On-Going On-Going
24 3505-2 850963006317 How to Quit Shampoo:Cleanse & Condition Kit $48.00 On-Going On-Going
25 43103 850963006652 DevaCurl Light Defining Gel 3 oz $14.00 On-Going On-Going
26 43112 850963006676 DevaCurl Light Defining Gel 12oz $30.00 On-Going On-Going
27 43132 850963006683 DevaCurl Light Defining Gel 32oz $60.00 On-Going On-Going
28 43203 850963006706 DevaCurl Ultra Defining Gel 3oz $14.00 On-Going On-Going
29 43212 850963006720 DevaCurl Ultra Defining Gel 12oz $30.00 On-Going On-Going
30 43232 850963006737 DevaCurl Ultra Defining Gel 32oz $60.00 On-Going On-Going
31 43338 850963006836 DevaCurl Beautiful Mess 3.8oz $27.00 On-Going On-Going
32 43403 850963006447 DevaCurl Styling Cream 3oz - cap $25.00 On-Going On-Going
33 43551 850963006799 DevaCurl Styling Cream 5.1oz $36.00 On-Going On-Going
34 1902 852372004960 DevaCurl SuperCream 5.1oz $38.00 On-Going On-Going
35 43612 850963006805 DevaCare Arc AnGEL12oz $30.00 On-Going On-Going
36 43632 850963006812 DevaCare Arc AnGEL 32oz $60.00 On-Going On-Going
37 45106 850963006768 DevaCurl B'Leave-In 6oz $27.00 On-Going On-Going
38 45116 850963006775 DevaCurl B'Leave-In 16oz $54.00 On-Going On-Going
39 45275 850963006850 DevaCurl Frizz-Free Volumizing Foam 7.5oz $36.00 On-Going On-Going
40 45308 850963006690 DevaCurl Curl Maker 8oz $30.00 On-Going On-Going
41 45405 850963006928 Wave Maker 5oz $36.00 On-Going On-Going
42 46103 850963006744 DevaCurl Set It Free 3oz $19.00 On-Going On-Going
43 46106 850963006751 DevaCurl Set It Free 6oz $30.00 On-Going On-Going
44 46217 850963006843 DevaCurl MirrorCurls Shine Serum 1.7oz $34.00 On-Going On-Going
45 46310C 850963006881 DevaCurl Hairspray 10oz - CN $34.00 On-Going On-Going
46 47212 850963006829 DevaCurl Mist-er Right 12oz $27.00 On-Going On-Going
47 47308 850963006867 DevaCurl No Comb Detangling Spray 8oz $27.00 On-Going On-Going
48 3303 850963006058 DevaClips - 8 pack $19.00 On-Going On-Going
49 6020 850963006430 DevaCurl DevaFuser Enhanced $68.00 On-Going On-Going
50 6250 852372004885 DevaCurl Dryer $215.00 On-Going On-Going
51 8003 852372004816 DevaTowel - Microfiber, Gray $27.00 On-Going On-Going
52 8010 859413000844 DevaCurl DevaGloves $27.00 On-Going On-Going
53 68208 815934020594 Buildup Buster 8oz $38.00 On-Going On-Going
54 68232 850963006607 Buildup Buster 32oz $115.00 On-Going On-Going
55 68308 815934020600 Deep Sea Repair Mask 8oz $49.00 On-Going On-Going
56 68317 850963006614 Deep Sea Repair Mask 17.75oz $88.00 On-Going On-Going
57 68408 815934020815 Melt Into Moisture Mask 8oz $49.00 On-Going On-Going
58 68417 815934020808 Melt Into Moisture Mask 17.75oz $88.00 On-Going On-Going
59 9168 815934021089 2018 New Year Liter Duo-Super Pumped-Wavy $121.00 11/15/17 7/1/18
60 9169 815934021096 2018 New Year Liter Duo-Super Pumped-Curly $121.00 11/15/17 7/1/18
61 9170 815934021102 2018 New Year Liter Duo-Super Pumped-Super Curly $121.00 11/15/17 7/1/18
62 9175 815934021416 2018 Spring Kit- How To Quit Shampoo-Wavy $58.00 1/15/18 9/1/18
63 9176 815934021430 2018 Spring Kit- How To Quit Shampoo-Super Curly $58.00 1/15/18 9/1/18
64 9177 815934021454 2018 Mini Treatment Kit $27.00 2/15/18 10/1/18
65 9149 815934020518 Mini Transformation Kit-Wavy $16.00 2/15/17 On-Going
66 9150 815934020525 Mini Transformation Kit-Curly $16.00 2/15/17 On-Going
67 9151 815934020532 Mini Transformation Kit-Super Curly $16.00 2/15/17 On-Going
68 9165 815934021058 2017 Summer Liter Duo-Dream Big-Wavy $121.00 5/15/17 12/31/17
69 9166 815934021065 2017 Summer Liter Duo-Dream Big-Curly $121.00 5/15/17 12/31/17
70 9167 815934021072 2017 Summer Liter Duo-Dream Big-Super Curly $121.00 5/15/17 12/31/17
71 9161 815934020976 2017 Holiday-Miracle Workers-Wavy $66.00 8/15/17 12/31/17
72 9162 815934020990 2017 Holiday-Miracle Workers-Curly $66.00 8/15/17 12/31/17
73 9163 815934021010 2017 Holiday-Miracle Workers-Super Curly $66.00 8/15/17 12/31/17
74 9164 815934021034 2017 Holiday Tool Kit $215.00 8/15/17 12/31/17
75 22608 815934021515 Decadence Leave-In 8oz $36.00 4/15/18 On-Going
76 43708 815934022048 Super Stretch 8oz $38.00 7/15/18 On-Going
77 68512 815934021539 DevaCurl Wash Day Wonder 12oz $38.00 2/19/18 On-Going
78 68532 815934021522 DevaCurl Wash Day Wonder 32oz $82.00 2/19/18 On-Going
79 9152 815934020549 2017 Spring Kit- Bombshell Waves $58.00 1/15/17 12/31/17
80 9153 815934020563 2017 Spring Kit- Super Curly Moisture Oasis $58.00 1/15/17 12/31/17

US Discontinued List

Title Part Number UPC MSRP MAP Expiration Date
DevaCare No-Poo 12oz 2101 859413000288 $19.95 4/15/16
DevaCare No-Poo 32oz 2102 859413000295 $39.95 4/15/16
DevaCare Low Poo 12oz 2001 859413000301 $19.95 4/15/16
DevaCare Low Poo 32oz 2002 859413000318 $39.95 4/15/16
DevaCare One Condition 12oz 2201 859413000325 $19.95 4/15/16
DevaCare One Condition 12oz 2202 859413000332 $39.95 4/15/16
No-Poo Quick Cleanser US 5oz 1003 859413000936 $19.95 7/15/16
No-Poo Quick Cleanser US 1.5oz 1013 859413000974 $8.95 7/15/16
Shine Spray US 4oz 1514 852372004120 $24.95 7/15/16
Flex-Hold Hairspray US 1.5oz 1513 859413000998 $9.95 7/15/16
Mist-er Right 3oz 1305 859413000561 $8.95 7/15/16

Canada Discontinued List

Title Part Number UPC MSRP MAP Expiration Date
DevaCare No-Poo 12oz 2101 859413000288 $19.95 4/15/16
DevaCare No-Poo 32oz 2102 859413000295 $39.95 4/15/16
DevaCare Low Poo 12oz 2001 859413000301 $19.95 4/15/16
DevaCare Low Poo 32oz 2002 859413000318 $39.95 4/15/16
DevaCare One Condition 12oz 2201 859413000325 $19.95 4/15/16
DevaCare One Condition 12oz 2202 859413000332 $39.95 4/15/16
No-Poo Quick Cleanser CA 5oz 1004 859413000967 $19.95 7/15/16
No-Poo Quick Cleanser CA 1.5oz 1014 n/a $8.95 7/15/16
Shine Spray CA 4oz 1515 852372004137 $24.95 7/15/16
Flex-Hold Hairspray CA 1.5oz 1512 859413000851 $9.95 7/15/16
Mist-er Right 3oz 1305 859413000561 $8.95 7/15/16

Map & Marketplace Policy


DevaCurl MAP Policy
DevaCurl Marketplace Policy