{"title":"Curl Favorites","description":"\u003cdiv\u003eGo-to cleansers, conditioners, stylers \u0026amp; treatments for waves, curls, \u0026amp; coils.\u003c\/div\u003e","products":[{"product_id":"devatwist-towel-wrap","title":"DevaTwist™","description":"\u003cp data-block-key=\"6ytrv\"\u003eWhen you’re short on time and long on tasks, this towel wrap is your new bestie. The soft, microfiber fabric helps dry your curls without roughing them up like a terrycloth towel tends to do. Its roomy crescent shape is great for all curl types and securely fastens so you can do other things while your curls dry. Twist on, move on!\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"Default Title","offer_id":32374808608850,"sku":"2903404","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/products\/twist-box.jpg?v=1666709805"},{"product_id":"plumping-primer","title":"Plumping Primer","description":"\u003cdiv\u003ePlump it up with \u003cstrong\u003ePLUMPING PRIMER\u003c\/strong\u003e, our lightweight gelée for all waves, curls, and coils that helps increase hair strength and primes strands for layering additional stylers. Adding body while leaving hair feeling moisturized, this formula helps maintain natural shine, encourages curl definition, reduces frizz, and leaves hair looking bouncy.\u003c\/div\u003e","brand":"DevaCurl","offers":[{"title":"Default Title","offer_id":39395778527372,"sku":"2902877","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/PlumpingPrimer_Main.png?v=1791862337"},{"product_id":"wave-maker-lightweight-moisturizing-definer","title":"Wave Maker™","description":"\u003cp\u003e\"Lightweight\" is like a magic word for fine waves and curls. \u003cstrong\u003eWAVE MAKER™\u003c\/strong\u003e is a lightweight cream that moisturizes and defines. It encourages curl clumping and shape, adds bounce, and leaves curls looking shiny. This non-crunchy, non-flaking formula provides light hold for up to 8 hours, minimizes flyaways, and reduces frizz for up to 48 hours*. You'll experience easy application, generous slip, and improved manageability when using this product.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*When compared to a water-treated control\u003c\/em\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"3 oz","offer_id":39395778658444,"sku":"2902912","price":15.0,"currency_code":"USD","in_stock":true},{"title":"5 oz","offer_id":39395778691212,"sku":"2902913","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/WaveMaker5oz_Main.png?v=1791835288"},{"product_id":"frizz-fighting-volumizing-foam","title":"Frizz-Fighting Volumizing Foam","description":"\u003cp data-block-key=\"stkas\"\u003eA body boost for your curls. \u003cstrong\u003eFRIZZ-FIGHTING VOLUMIZING FOAM \u003c\/strong\u003eleaves curls feeling smooth, while helping curls look nourished and shiny. This formula provides up to 48 hours of frizz control and delivers touchable definition.\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"Default Title","offer_id":39398686490764,"sku":"2902884","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/FrizzFightingVolumizingFoam_Main.png?v=1792082592"},{"product_id":"no-poo-original-non-lathering-cleanser","title":"No-Poo® Original","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eNO-POO® ORIGINAL\u003c\/strong\u003e remains our go-to cleanser for dry, medium to coarse waves, curls, and coils. This gentle, rich moisture formula offers generous slip for easy application and rinses clean without buildup. The non-stripping cleanser leaves curls looking shiny, bouncy, and hydrated*, while providing 81% curl definition hold for ufor up to 72 hours** and reducing frizz. Formulated without SLS\/SLES* sulfates.\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cem\u003e*When used with One Condition Original\u003c\/em\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cem\u003e**Compared to untreated hair\u003cbr\u003e***\u003c\/em\u003e\u003ci\u003eSLS\/SLES Sulfates = Sodium Lauryl Sulfate\/Sodium Laureth Sulfate\u003c\/i\u003e\n\u003c\/div\u003e","brand":"DevaCurl","offers":[{"title":"3 oz","offer_id":39401432875148,"sku":"2902833","price":12.0,"currency_code":"USD","in_stock":true},{"title":"12 oz","offer_id":39401432907916,"sku":"2902834","price":28.0,"currency_code":"USD","in_stock":true},{"title":"32 oz","offer_id":39401432940684,"sku":"2902836","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/NoPooOriginal12oz_Main.png?v=1792094507"},{"product_id":"buildup-buster-gentle-clarifying-cleanser","title":"Buildup Buster®","description":"\u003cp data-block-key=\"e69kl\"\u003e\u003cstrong\u003eBUILDUP BUSTER®\u003c\/strong\u003e is a non-stripping cleanser with our Clarifying Complex which deep cleanses by removing product buildup, resulting in healthy looking curls.\u003cbr\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"8 oz","offer_id":39401433235596,"sku":"2902938","price":28.0,"currency_code":"USD","in_stock":true},{"title":"32 oz","offer_id":39401433268364,"sku":"2902939","price":93.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/BuildupBuster_Main.png?v=1792000398"},{"product_id":"one-condition-original-cream-conditioner","title":"One Condition® Original","description":"\u003cp\u003e\u003cspan\u003eThirsty curls? \u003cstrong\u003eOne Condition® Original\u003c\/strong\u003e leaves hair feeling soft and nourished. This rich cream conditioner is for medium to coarse waves, curls, and coils encourages curl definition, adds shine, and bounce without weighing down your curls. The generous slip helps detangle with ease for improved manageability. Say goodbye to buildup, because this fast-absorbing conditioner rinses clean!\u003c\/span\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"3 oz","offer_id":39401433333900,"sku":"2902856","price":12.0,"currency_code":"USD","in_stock":true},{"title":"12 oz","offer_id":39401433366668,"sku":"2902857","price":28.0,"currency_code":"USD","in_stock":true},{"title":"32 oz","offer_id":39401433399436,"sku":"2902859","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/OneConditionOriginal12oz_Main.png?v=1792089746"},{"product_id":"curlheights-volume-cleanser","title":"CurlHeights™ Cleanser","description":"\u003cp\u003eTake curls to new heights! Our \u003cstrong\u003eCURLHEIGHTS™ CLEANSER\u003c\/strong\u003e increases volume 2X to roots* and reduces frizz by 83% up to 8hrs*. Designed for fine, dry curls, this gentle cleanser leaves hair feeling clean and hydrated with curls that look shiny and feel bouncy.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*When used as a collection.\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"12 oz","offer_id":41954691874956,"sku":"2902844","price":28.0,"currency_code":"USD","in_stock":true},{"title":"32 oz","offer_id":41954691907724,"sku":"2902845","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/CurlHeightsCleanser12oz_Main_06d670a7-b0a9-4e6d-a074-cf60c8e436cf.png?v=1792078889"},{"product_id":"curlheights-volume-conditioner","title":"CurlHeights™ Conditioner","description":"\u003cp\u003eTake curls to new heights! Our \u003cstrong\u003eCURLHEIGHTS™ CONDITIONER\u003c\/strong\u003e increases volume 2X to roots* and reduces frizz by 83% up to 8hrs*. It aids detangling, moisturizes and smoothes. Designed for fine, dry curls, this cream conditioner encourages curl definition and leaves hair shiny, hydrated and feeling bouncy.\u003cbr\u003e\u003cbr\u003e\u003cem\u003e*When used as a collection\u003c\/em\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"12 oz","offer_id":41954704851084,"sku":"2902868","price":28.0,"currency_code":"USD","in_stock":true},{"title":"32 oz","offer_id":41954704883852,"sku":"2902869","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/CurlHeightsConditioner12oz_Main.png?v=1792079941"},{"product_id":"curlheights-volume-cream","title":"CurlHeights™ Cream","description":"\u003cp\u003eTake curls to new heights! Our \u003cstrong\u003eCURLHEIGHTS™ CREAM\u003c\/strong\u003e increases \u003cstrong\u003evolume\u003c\/strong\u003e \u003cstrong\u003e2X to roots\u003c\/strong\u003e* and \u003cstrong\u003ereduces frizz by 83% up to 8 hrs\u003c\/strong\u003e*†.Designed for fine, dry curls, this cream encourages curls definition while leaving hair feeling soft, moisturized and bouncy.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*When using the CurlHeights® Collection \u003c\/em\u003e\u003cbr\u003e\u003cem\u003e†vs untreated hair \u003c\/em\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"Default Title","offer_id":41954713731212,"sku":"2902887","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/CurlHeightsCream6oz_Main.png?v=1792081650"},{"product_id":"quench-n-define-gel","title":"Quench'N Define Gel™","description":"\u003cp\u003eFor dry, medium to coarse curls + coils, \u003cstrong\u003eQUENCH'N DEFINE GEL™ \u003c\/strong\u003eour strong hold gel enhances elongation* and curl shape.  Experience lasting definition and frizz control for up to 7 days** without weighing hair down. It moisturizes curls and brings bounce back to your natural texture. Ideal for wash-n-go's or protective styling even in high humidity.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* vs. untreated hair \u003c\/em\u003e\u003cbr\u003e\u003cem\u003e**vs. untreated hair in high humidity conditions\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-block-key=\"t3fgh\"\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"Default Title","offer_id":44314360119436,"sku":"3027763","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/QuenchNDefineGel_Main_CorrectTMPlacement_1698301f-c95d-4dc8-880d-eb4a58251cc0.png?v=1792091251"},{"product_id":"quench-n-stretch-cream","title":"Quench'N Stretch Cream™","description":"\u003cp data-block-key=\"t3fgh\"\u003eFor dry, medium to coarse curls and coils, \u003cb\u003eQUENCH'N STRETCH CREAM™\u003c\/b\u003e our Moisturizing Defining Curl Cream provides lasting definition*and frizz control for up to 7 days*. Experience stretch up to 5 days** while curls look shiny and feel moisturized.  Improves manageability for ease of styling and makes your curls feel soft and nourished. Ideal for natural looks or setting styles.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* vs. untreated hair in high humidity conditions.\u003c\/em\u003e\u003cbr\u003e\u003cem\u003e**vs untreated hair\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-block-key=\"2973l\"\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"DevaCurl","offers":[{"title":"Default Title","offer_id":46157973422220,"sku":"3027766","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/7482\/4786\/files\/QuenchNStretchCream_Main.png?v=1792091512"}],"url":"https:\/\/www.devacurl.com\/collections\/new-arrivals.oembed","provider":"DevaCurl","version":"1.0","type":"link"}