Product Review (submitted on April 8, 2017):
If you are the Goldilocks of hair products like me (everything is either too much or too little), you will (most likely) love this product as I do.
I have a fine, delicate mix of everything from 2A to 2B waves and curls.
I need protein, and hold, but I don't like to sacrifice run-fingers-through-it softness to get there.
The new Wavemaker product was too much for me, but..
B'leave in gives me the best of both worlds - enough hold to help my waves and curls, but immediate softness so that I don't have to even worry about scrunching out the crunch (there is none) or deal with a product-y feel.
I plan on paring this with either the ultra hold gel or the frizz-free foam for when I want springier, curlier curls, but I'm really enjoying the soft, shiny waves and ringlets (near the nape of my neck) this lets me keep all day.
If this product ever goes away, I will be forced to try and become a mad hair-scientist and make it in my kitchen.